GOAL: Acquire as many users into trial as possible

Engaging content

We focused on video explainer videos, success stories and online use case live sessions to deliver highly relevant content to a technical audience that wanted to get into how they use Syncfrog to make their lives easier.

SOCIAL MEDIA Influencers

With very little budget we built a network of influencers on social media and built relationships through social channels to deliver our message and spread that message as quicly as possible.

FOLLOW-up

Creating automated follow-up through every stage of the customer experience was key to converting leads into trials and trials to paid customers.